Forty people jump from bridges in Belgrade, Serbia each year. Working with ad agency McCann Erickson, the Belgrade government installed a projector underneath the bridge that shines the message "You Are Not Alone". It's only visible from above. More »
![Click here to read Bridge Projector Reminds Suicide Jumpers "You Are Not Alone"](http://cache-04.gawkerassets.com/assets/images/4/2010/09/160x120_mccanserbiabridgeproj_01.jpg "Click here to read Bridge Projector Reminds Suicide Jumpers "You Are Not Alone"")
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